This Vendor Spotlight on the incredibly talented Revel Petals is so good, you might swear you smelled roses when you opened it. I’m so excited for you to learn more about Marisa, owner of Revel Petals, especially her eco-conscious design approach. And when I say eco-conscious, I mean Marisa actually has her own organic garden where she grows flowers for client weddings and events. I know, totally unreal and amazing! Enjoy!
Tell us a little bit about how you got started in weddings?
My mother would say I started doing flower arrangements when I was 8 years old. I would go into her garden and pick flowers and take them to school to give to friends, to the teacher, and sometimes to boys so they could give the flowers to girls they liked.
While flowers were always a part of my heart, I started doing weddings much later in life. First, I did some of the flowers at my own wedding (my parents wouldn’t let me do all of them, since I’d never done anything like that before). They turned out great, and I moved on. I had a corporate-type career (in which I was unhappy) and years later, when the economy tanked, I found myself working freelance from home. I wanted a creative outlet amongst all the stress, and went to work part time for a lovely florist, Bunch Studio. I cut my teeth there for 5 years, until Bunch Studio closed shop. I missed flowers so much, a year later I decided I had to open my own flower business, and Revel Petals was born.
How would you describe your artistic style?
I love texture, wild shapes and interesting flowers. I love garden inspired bouquets with unexpected flowers you wouldn’t normally see, especially if I can grow it myself!
What inspires you?
I get really inspired by sculptural installations and innovation that stems from eco-friendly practices. Hanging chandeliers of flowers, or building a flower wall, or coming up with a creative installation for the arch is where my heart leaps with joy. And finding new ways of doing all these things with sustainable, earth-friendly materials and practices gets me really fired up.
What do you love most about weddings?
I love the quiet moment, right before the bride walks down the aisle. There’s something really magical about this moment of inward reflection, bouquet in hand, where all possibilities are before her, love awaiting her at the end of the aisle, followed by a day of celebration, and a marriage that will be part of her for the rest of her life. It’s my hope that in this moment, the bride can look down at her flowers as she’s lost in thought, and let the flowers’ organic beauty help paint her emotions in the weighted quietude of her pause, and inspire a big, peaceful exhale before she starts the ceremony.
What are the most important factors couples should consider when choosing a florist?
Many couples forget that a florist is first and foremost an artist, not just a producer of things. We each have our own styles and design sense. Finding a florist that has a design sensibility already close to what the couple is looking for is a great first step. It helps foster a baseline of trust between the couple and the florist, making micro-managing less likely, and creating an environment where the artistry and beauty of the flowers can really thrive. Being a florist is 1 part sculptural, 1 part performance art, and having clients who understand that makes the process not just enjoyable, but magical.
What sets you apart from others in your field?
I take being eco-friendly pretty seriously, which means I won’t under any circumstances purchase imported flowers, or use green flower foam. It makes my job much more challenging, but using seasonal, local grown flowers cuts down on the global carbon footprint, pesticide use, and the potential for child slave labor, which I think is of the utmost importance. And don’t get me started on green flower foam: it is non-biodegradable, and full of toxins, so it ends up in the landfill leaching all that poison into the environment for countless generations to come. While this stance of mine is challenging to execute, it is so important to me to create beautiful, high end flowers without hurting the world. This is why sometimes (if booked early enough) I will grow my own flowers specifically for the event, so I can guarantee the origin and organic status of my flowers. So on the wedding day, my couples can have peace of mind knowing that their flowers are as eco-friendly as it gets!
What advice do you have for newly engaged couples?
Relax. Don’t get too bogged down in traditions and rules of weddings. Free yourself up to make this the day the two of you want. It is just a day, like any other, and will go by so fast, so let it be YOUR day, just how you want it. And pick vendors that inspire peace and ease in your experience, because they will carry that over to your big day, helping you to focus on what’s important: love.